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  • Writer's pictureGiovanni Gardelli

Introducing Faster Snoozing and News Carousel on BeCause

First product release of BeCause, here we go friends!


Brand scores are often derived from multiple pieces of information over time. Some news positively influence the score, and some instead have a negative impact on it.

With today's release, we have introduced the ability to see all news for a given Brand, through a carousel below the latest news.

You can simply click on the right arrows to see older news when you are interested to learn more.


It now takes half the clicks to close BeCause when you don't want to see it any longer for a given brand!

Just click on the "X" on the top right, and BeCause will immediately disappear.

We won't show you another alert for that Brand for one week or until there is a new update to one of its scores, whichever comes first.


Some of you told us it was very hard to read the news titles, and we agree!

That's why with this update we decided to reduce the size of the scores, and leave more space for news. We hope you like this new experience as much as we do!

We've also heard that BeCause was not rendering well on a few sites like,, and, so we fixed that too!

What should we do next? Please let us know in the comments below, on twitter @Chosebecause

Enjoy and let us know what you think!

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